Privacy Policy


The following sets forth the policies for the collection and use of personally identifiable information ("Information") by in connection with its operation of its Web site located at (the "Site") and its offline operations (the Site and offline operations together are known as the "Business"), and supersedes any previous statement of such policies. knows that users' personal information is important to them; respects that importance and treats that information responsibly. has created the below policy to explain the types of information it collects from users, how it uses this information, with whom and for what purposes it shares the information, and how users can interact with in connection with the information collection and use. takes its obligations regarding privacy very seriously and it wants to ensure users are fully informed about the Information they are providing to it.

Collection of Information.

In connection with the Site, may collect Information in the following ways:

  • * Through forms filled out by a user on the Site
  • * Through purchases made by a user on the Site
  • * Through Information provided by a user in connection with prize promotion entries
  • * Through emails, telephone calls, of faxes sent to
  • * Via communications between a user and may also connect non-personally identifiable information from users via "cookies" (small text files placed by on user computers), single-pixel GIF image files (also called "Web beacons"), Web server log analysis and other similar technological means. Such information may be used to track site trends and enhance the user experience, and may be shared with third parties. may share information to respond to subpoenas, court order, or legal process, or to establish or exercise it legal rights or defend against legal claims. We will transfer Information about you if is acquired by or merged with another company.

To the extent third parties may place advertising or other content on the Site, such third parties may utilize cookies or other technological means within the advertising to collect and utilize non-personally identifiable information. is not responsible for information collected by third parties in this manner, nor for the collection or use of Information by other sites to which the Site is linked.

Types of Information Collected by

The following types of Information about a user are among those that may be collected by in connection with the Business:

  • * Name
  • * Postal address
  • * E-mail address
  • * Telephone number
  • * Cell phone number
  • * Date of birth
  • * IP Address
  • * Referring site
  • * Photos and Videos
  • * Other technical information collected by the Site's servers

Children. does not knowingly collect or retain information in connection with the Site from children under the age of 13. does not ask children under age 13 for personal information.

Use of Information. may use Information collected in connection with the Site in the following ways:

  • * To provide requested information, products and services to users via the Site or through other online or offline channels
  • * To improve the user experience with the Site
  • * To provide to corporate sponsor of the Site
  • * In connection with the operation of the Site
  • * For users to obtain information and offers for products and services offered by

In order to do the foregoing, may provide the Information to trusted third parties, including but not limited to the Sponsor of the Site and selected third party vendors as well as third party contractors providing services to such as the operation of the Site and communication services. will use commercially reasonable efforts to limit use of the Information by such third parties to the specific uses set forth above. also utilizes electronic and physical security to reduce the risk of improper access to or manipulation of Information during transmission and storage, but cannot guarantee the security or integrity of the Information and shall have no liability for breaches of security or integrity or third-party interception in transit. may also disclose Information when it determines it is necessary to comply with applicable laws or regulations, in connection with a merger, acquisition, asset purchase or sale of or by , or to protect the interests or safety of , its customers, or other visitors to the Site.

Opting Out from Offers from

At any time, a user may opt out from receiving future offers from by following the instructions contained within each marketing communication or by sending an e-mail message to Such opting out will not apply to any communications from third parties to whom may have provided Information regarding the user. Third parties' use of the Information is subject to such parties' own privacy policies, for which shall not be responsible.

Access to Information.

All users who provide their Information to may modify and correct such Information through their personal profile.

Your California Privacy Rights.

Beginning on January 1, 2005, California Civil Code Section 1798.83 permits customers of who are California residents to request certain information regarding's disclosure of personal information to third parties for such third parties' direct marketing purposes. To make such a request, please write to or 3710 Avalon Blvd, Los Angeles, CA 90011.

Changes to this Privacy Policy. reserves the right to revise and update this Privacy Policy at any time. Any such revisions will be effective on the date of posting to the Site, and will apply to all information collected by both prior to and following the effective date. Your use of the Site following any such revisions will be deemed your acceptance of such revisions. Users should periodically visit this page to review the current policies with regard to Information

Questions and Suggestions.

Please contact us at or 3710 Avalon Blvd, Los Angeles, CA 90011.